trade

In the United States, “March Madness” refers to the frenzied college basketball tournaments where teams must win or go home. Culinary masters throughout Asia experienced their own version of “madness” in March by squaring off in the kitchen for a chance to compete in the inaugural “United Tastes of America – Asian Chef Challenge.” The finals of the competition will take place at the 2013 Taipei International Food Show’s USA Pavilion in June.

Recently, I traveled to the Middle East to meet with local and U.S. Embassy leaders to discuss agricultural strategy within the region. Towards the end of my two-week journey, I also had the opportunity to meet with U.S. agricultural companies, state regional trade groups and cooperators at the USDA-endorsed Gulfood trade show in Dubai.

The show is the Middle East’s largest food, drink, food service and hospitality equipment exhibition, drawing buyers from throughout the Middle East, Asia and Africa. The Foreign Agricultural Service (FAS) helps U.S. companies market their food and agricultural products at international trade shows through market development programs such as the Market Access Program (MAP).

Even the weather cooperated on February 23, 2013.  With a brilliant blue sky overhead and bright sunlight streaming into the warehouse, the first shipment of pears grown in the United States and destined for the Chinese market arrived in Dalian, China.

The three containers of pears did not slip into the port of Dalian, a city of over six million people located in Liaoning Province in the northeast of China, unnoticed.  Instead, a crowd of onlookers consisting of journalists, invited guests, U.S. and Chinese officials, all gathered to witness the first pallets of Red and Green Anjou pears from Ft. Hood, Oregon being offloaded.

This year, the Agricultural Marketing Service (AMS) will start issuing electronic health and transit certificates for dairy products exported to the European Union (EU) via the electronic trade document exchange system (eTDE).

A content management system created to support the domestic and international trade of U.S. agricultural products, eTDE makes official certificates available online to health officials in foreign ports. The system was built with the help of funds from the USDA’s Foreign Agricultural Service.

This is the tenth installment of the Organic 101 series that explores different aspects of the USDA organic regulations.

In late 2012, the USDA National Organic Program (NOP) announced a strengthened residue testing program to help increase consumer confidence in the $32 billion organic industry worldwide. Consumers purchase organic products expecting that they maintain their organic integrity from farm to market, and USDA is committed to meeting these expectations. This program will provide additional verification that organic farmers are following the rules and not using prohibited substances.

This week, in his State of the Union Address, President Obama laid out his plan to make America a magnet for jobs in the generations to come, and further strengthen the middle class.   He stressed that in the wealthiest nation on earth, we must build up ladders of opportunity – to ensure that folks who work hard and play by the rules have a chance to get ahead.

The values the President spoke of in his address are shared by many across rural America. Our farmers, ranchers, rural businesses and families are committed to the value of hard work.  They agree that we owe today’s young people the opportunity to get ahead. They know that we must continue working to alleviate rural poverty to build up the middle class across our nation.

The President’s first priority is to make America a magnet for jobs – and when it comes to job creation, there’s no place like rural America.

The theme for this year’s USDA Agricultural Outlook Forum is centered on managing risk in today’s markets. The forum will feature several international trade sessions highlighting strategies, challenges, and prospects for growth for U.S. agricultural exporters.

One of the international trade sessions, “Prospects for Export Growth in Mexico, Indonesia, South Korea, and Turkey,” will feature a panel of experts highlighting the many promising market opportunities for these countries. Commonly known as MIST, these markets accounted for more than 21 percent of U.S. exports with shipments reaching $29 billion compared to $18 billion only five years ago.

Panelists include Mitch Skalicky, the U.S. Wheat Associates Regional Vice President for Mexico, Central America and the Caribbean; Dennis Voboril, a returning USDA agricultural counselor from Indonesia; Michael Francom, a returning agricultural attaché from South Korea; and Kyd D. Brenner of DTB Associates, LLP, discussing Turkey.

The prosperity of American agriculture provides us with a secure and abundant food supply here at home – and tremendous opportunity to export quality U.S. products across the globe.

Today, the American brand of agriculture is surging in popularity worldwide. Fiscal years 2009-2012 represent the strongest four years in history for agricultural trade, with U.S. agricultural product exports exceeding $478 billion over these four years.

2013 is off to a roaring start already – with agricultural exports on track to set a new record.

This week has brought especially good news for America’s beef producers. On Monday, the Government of Japan—which represents our fourth largest agricultural export market—announced an agreement to expand access for U.S. beef. We estimate that this new agreement will result in hundreds of millions of dollars in economic benefits for the U.S. economy in the coming years.

The Foreign Agricultural Service (FAS) office in Ottawa, through its food and beverage alliance, tasteUS!, recently launched a new website that provides Canadians with information on top quality U.S.-grown food and the more than 40 U.S. cooperators whose products are found in grocery stores across Canada.

“Our tasteUS! website is a great tool for Canadians in helping them understand the agricultural goods imported from the U.S. that are available to them. We’re promoting a ‘buy regionally’ approach that can bring down grocery costs – especially in the winter months when Canadian produce is scarcer,” said Scott Reynolds, FAS Minister-Counselor for Agricultural Affairs at the U.S. Embassy in Ottawa.

Found at www.tasteUS.ca, the website has detailed information on tasteUS! affiliated cooperators, relevant news articles, facts on nutrition and recipes provided by the cooperators. It allows Canadians to educate themselves about the food and beverages imported into Canada from the United States – from fresh fruit like apples, pears and peaches, to vegetables such as tomatoes, to wine, beer and fruit juices – and the producers behind it all. Some of the cooperators represent commodities not grown in Canada, such as papaya and catfish. Access to these types of foods gives Canadians even more options to support their healthy food choices.

The past four years have been tremendously positive for America’s efforts to export more agricultural goods and products around the world.

The brand of American agriculture is soaring worldwide. In fact, 2009 to 2012 represents the best four years in our nation’s history for agricultural exports. Exports have grown more than 50% over that period of time.

We have reason to believe that more good news is ahead. Recently, USDA economists forecast agricultural product exports for next year to exceed $145 billion. That would set yet another new record – and it would allow agricultural exports to continue supporting more than a million jobs.