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Cultivating Seeds of Success in a Global Marketplace

Did you know that corn and soybeans account for 50 percent of the harvested acres in the United States?  Together, these two commodities had $106 billion in sales in 2012—not bad for products that start off as humble seeds.  The U.S. seed industry is valued at more than $7 billion, and accounts for 34 percent of the world’s international seed trade.  Our top seed exports are corn, soybean and sunflower seeds.  And the international seed trade plays an intricate role in what we call the American way of life, providing us the products we know and love.

In today’s global market, limitations in manufacturing capabilities, shifts in climate, or simple geography all impact a country’s ability to satisfy all of its own needs.  This means economies and agriculture systems around the globe are interconnected. Through trade, countries are able to market their resources to boost their economies and ensure access to a stable supply of food and products.

Secretary's Column: Rural-Made Goes World Wide

This week, I visited Canonsburg, Pennsylvania, a small city outside of my hometown of Pittsburgh to kick off the first of five Made in Rural America forums designed to help rural small businesses access the information they need to grow through exports.

The global appetite for high-quality, American-made products is well established. Over the past five years, rural America has achieved record agricultural exports, but the rural economy is diverse. Last fiscal year, agricultural exports reached a record $140.9 billion and we are on track for another record year, with fiscal year 2014 agricultural exports projected to reach $149.5 billion. Last year was also the fourth-straight record-setting year for U.S. exports as a whole, reaching $2.3 trillion.

Preventing Disease Spread through International Collaboration

Two departments, one mission.  That’s the reality for scientists working at Plum Island Foreign Animal Disease Laboratory in New York.  The island—owned and operated by the Department of Homeland Security (DHS)—is critical to the USDA, Animal and Plant Health Inspection Service’s (APHIS) mission to protect U.S. livestock from the introduction and spread foreign animal diseases such as foot-and-mouth disease.  It provides a biologically safe and secure location for APHIS scientists to diagnose animal diseases.  For two weeks this spring, Plum Island was the site of an important component of our agriculture safeguarding system: sharing expertise and experience to build and strengthen the training, skills and capabilities of other nations, also known as international capacity building.

USDA and DHS welcomed 26 veterinarians responsible for evaluating animal disease outbreaks from 11 Spanish-speaking countries to a training called the International Transboundary Animal Disease (ITAD) Course, funded by the Organismo International Regional de Sanidad Agropecuaris (OIRSA).  The course, provided entirely in Spanish, helps familiarize veterinarians with ten of the most serious animal diseases. The trainings provide a highly-trained global network capable of readily identifying and containing these diseases around the world, minimizing damage to animal agriculture and people’s livelihoods.

Connecting Rural Businesses with International Customers

2013 was a record year for America agricultural exports, with $141 billion in sales and an additional $180 billion in related business activity. We expect even greater things in 2014, when international sales of U.S. farm and food products are expected to reach $149.5 billion. Taken as a whole, these numbers are impressive – but they impress me even more when I think about all the American companies who made this happen.

Many of these companies are based in rural communities, and they employ more than a million U.S. workers to produce products that are valued throughout the world. It’s amazing to think about those individuals, from small towns across America, who produce everything from cheese to pet food to distillers dried grains. It makes me proud of the work USDA is doing to connect these rural producers to international markets.

Celebrating 90-Plus Years of USDA's International Activities

The modern Foreign Service is celebrating its 90th anniversary this year, as is the American Foreign Service Association. In 1924, President Calvin Coolidge signed the Foreign Service Act into law, combining the United States diplomatic and consular services to create the United States Foreign Service. By that time, the U.S. Department of Agriculture had already been posting employees overseas for 42 years.

Thanks to President Coolidge’s curiosity, we possess a rare snapshot of USDA international activities in 1924. On December 22 of that year, Coolidge, in his characteristically laconic style, sent a one-line letter to Secretary of Agriculture Howard Gore: “I shall appreciate it if you will send me as soon as possible a list of the representatives the Department may have abroad, their posts and just what they are doing.”  Surviving copies of urgent correspondence in the National Archives in College Park testify to the flurry of activity that ensued over the next two weeks as a data call went out to all USDA field offices.

U.S. Companies Explore Trade Opportunities in China

Northeast China has been a difficult market for U.S. companies to crack in the past. The region is traditionally an area of farming and manufacturing, making it difficult to find a place for U.S. agricultural exports. But recent economic growth and development have sent the region’s agricultural imports soaring, steadily outpacing the rest of China, and American companies are taking notice. Last week, representatives from nine state departments of agriculture and 28 U.S. companies participated in a USDA trade mission to learn and explore the opportunities for trade in the region.

Under Secretary for Farm and Foreign Agricultural Services Michael Scuse led the agricultural trade mission to Dalian, Shenyang and Changchun to learn about China’s rapidly evolving market conditions and business environment. China is the largest market for U.S. food and farm products – U.S. agricultural exports to the country tripled over the last decade, now accounting for nearly 20 percent of all foreign sales of U.S. agricultural products. USDA’s trade mission to China during World Trade Month will open new doors and help farmers and ranchers capitalize on the tremendous export potential for American agricultural products.

USDA Export Development Program Helps Boost U.S. Blueberry Exports

Spring is here and brings with it many fresh healthy foods, including blueberries. Known for their antioxidants, vitamins and fiber, blueberries are a healthy option that is becoming more popular around the world and the U.S. blueberry industry is taking advantage of this demand with the help of the USDA’s Foreign Agricultural Service (FAS) Market Access Program (MAP).

Through MAP, FAS partners with U.S. agricultural trade associations, cooperatives, state regional trade groups and small businesses to share the costs of overseas marketing and promotional activities that help build commercial export markets for U.S. agricultural products and commodities.

International Researchers Mobilize Against Risky Stowaway Pests

Sometimes there is more to global trade than meets the eye. While consumers and economies may benefit from expanding market opportunities and a seemingly endless array of readily available goods, harmful pests could be lurking as people and products are transported between countries.

An international research network, including scientists from the U.S. Forest Service, has come together to share information about how exotic animals, diseases and plants can move and spread—and threaten agricultural and natural resources.

The International Pest Risk Mapping Workgroup consists of governmental and academic scientists from around the globe who study potential stowaway pests in order to assess the likelihood of their establishment in new locations and the impacts if and where they spread.

It All Starts with a Seed

Believe it or not, food doesn’t come from the refrigerator or even the kitchen.  It doesn’t even come from the grocery store or the farmer.  All food—whether meat, grain, vegetable or fruit—owes its existence to seeds.  Seeds are the backbone of human existence, providing us with the fundamental necessities needed for life: food, clothing, medicine, and shelter.

To protect the quality of these important, yet often forgotten, natural resources and to promote a robust U.S. seed market (current value of over $7.3 billion), Congress enacted a program over a century ago that would later evolve into what is now known as the Federal Seed Act. The act, administered by USDA’s Agricultural Marketing Service (AMS) in Gastonia, NC, is a law that protects American businesses, farmers, and the general public from misrepresentation when buying seed.

USDA Announces 2014 Agricultural Outlook Forum Plenary Details

On February 20, Agriculture Secretary Tom Vilsack is expected to host two Future of Agriculture panels at the 2014 Agricultural Outlook Forum, “The Changing Face of Agriculture.” On the “Future of Agriculture: Building Markets Here & Abroad” panel are Dr. Rajiv Shah, Administrator, U.S. Agency for International Development; Paul Schickler, DuPont Pioneer President; Kellee James, Founder, CEO, Mercaris; and Cathy Burns, President, Produce Marketing Association.  Topics discussed will be import/export markets, market trends, food security, technology, and innovations in agriculture.

Secretary Vilsack also is slated to moderate a second panel, the “Future of Agriculture: Young Farmers - Unlimited Opportunities” to explore the challenges, sustainability, and achievements of today’s young farmers.  Panelists include: Joanna Carraway, Top Producer Horizon Award; Michael O’Gorman, Executive Director, Farmer Veteran Coalition; Greg Wegis, National Outstanding Young Farmer Award; and Emily Oakley, Interim Director, National Young Farmers Coalition.