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Located in Virginia’s horse country, just an hour outside of Washington, DC, is the historic town of Middleburg. Deeply embedded in the town’s roots is a vibrant agricultural sector that is the driving force behind this small community’s success. Each Saturday morning from the spring through the fall, you can find a variety of fresh fruits, vegetables, meats and baked goods at the Middleburg Community Farmers Market (MCFM). Raising the market’s visibility is vital to its continued success, so the MCFM recently updated its information in the USDA’s 2014 National Farmers Market Directory – connecting customers to fresh, quality items produced by its local farmers.

The directory, maintained by the Agricultural Marketing Service, is designed to provide consumers with convenient access to information about your farmers market listing including: market locations, directions, operating times, product offerings, accepted forms of payment, and more. Thousands of farmers market managers around the country are taking a few minutes to update their market listing.

For over a century, my hometown of Chicago has been a cultural, financial, and agricultural hub.  And as a hub, it has a long history of supporting innovation and opportunity.  From the first cattle drives came the great Chicago Stockyards that supplied meat to the nation.  From the early trading of the Chicago Butter and Egg Board came the Chicago Mercantile Exchange. The city’s richly-woven tapestry of cultural diversity and the success of its food businesses prove Chicago’s value as an ideal business cultivator.

That is why it was so fitting that AMS Deputy Administrator Arthur Neal and I were invited to present at the Good Food Festival & Conference in Chicago on March 14. Hosted by Jim Slama of FamilyFarmed.org, the event is the oldest sustainable and local food trade show in America. Each year it brings together stakeholders including farmers, entrepreneurs, policy makers, and food industry representatives.

Cross posted from the White House Rural Council Blog:

Recently, representatives from the White House Domestic Policy Council, the US Department of Agriculture, the Department of Health and Human Services, and the Department of the Treasury joined representatives from various community projects from around the country to discuss how to increase healthy food access to communities in need.  The event included representatives from the National Sustainable Agriculture Coalition, the Food Research and Action Center, Policy Link, and the Fair Food Network.

Participants shared their stories of success, and what we can do to encourage more healthy foods in these communities.  For example:

This post is part of a Microloan Success feature series on the USDA blog.  Check back every Tuesday and Thursday as we showcase stories and news from USDA’s Farm Service Agency.

Beginning farmer Andy Getting was doing some research on the Internet when he came across information on USDA’s Microloan program.  The program allows beginning, small and mid-sized farmers to access up to $35,000 in loans using a simplified application process, and with up to seven years to repay.

Getting, an Iowa farmer, grows irrigated corn, soybeans and strawberries. He is a part-owner with his parents, Don and Mary Getting, who are starting their 30^th farming season.

The Gettings started growing strawberries in 1983 on one acre. Next year, they will pick 17 acres of June-bearing strawberries. Their customers have the option of picking their own berries or they can buy pre-picked berries at the market, which also sells fresh strawberry shakes, muffins, bread and many other strawberry-flavored baked goods made by Getting’s grandmother. During the summer months, the market employs 15 to 30 people.

When Kate Paul was a girl in northern St. Louis County, Minn., she enjoyed working in the large family garden near her grandfather’s farm. She loved spending time amid the rows of plants, watching seeds germinate and become plants that provided delicious vegetables for her family.

When she left her hometown for college and graduate school, she was able to continue her passion for farming. While living in the Minneapolis-St. Paul area, she volunteered at a community supported agriculture operation (a CSA).

“I was inspired by the wherewithal of the family that worked the land,” she said. “I was also inspired by the network of community members who gained more than just healthy, fresh food from the farm but also gained a connection to the farm, the farmers and other farm members.”

This post is part of a Microloan Success feature series on the USDA blog.  Check back every Tuesday and Thursday as we showcase stories and news from USDA’s Farm Service Agency.

When Agriculture Secretary Tom Vilsack hosted a town hall meeting in San Antonio, Texas, in January 2013, he shared information about USDA’s microloan program.  The program allows beginning, small and mid-sized farmers to access up to $35,000 in loans using a simplified application process.

Beginning farmers Brittany Davis and Anthony Micheli were in the audience and they were listening.  The two were inspired to meet with their local Farm Service Agency (FSA) representatives to apply for a microloan.

When studying abroad in France and Spain, Sarah Woutat developed a love for organic farming after working on farms in both countries. The love was so strong, she retired from her New York City life working for an environmental publishing business and returned to farming.

After an apprenticeship at Fort Hill Farm in Connecticut, she returned home to her native state of Minnesota to run Uproot Farm.

Uproot Farm is a small vegetable farm just one hour north of the Twin Cities. This farm turns a profit on just five acres. The farm sells community supported agriculture, or CSA, shares to people in nearby Cambridge, Minn. as well as Minneapolis. When a person buys into a CSA, they’re guaranteed a certain amount of the farm’s harvest and the farm receives financial support up front.

It’s not every day that I get the opportunity to hang out with a group of cool elementary school students.  Which is why I was so excited for the chance to spend a few hours at J.C. Nalle Elementary School in Southeast Washington, D.C. You see, it was “Fresh Feature Friday” and D.C. Central Kitchen was coordinating a taste test to see which type of spinach the students like best. “Fresh Feature Friday” is their way of getting kids to try healthy new foods while improving student nutrition and decreasing school food waste.

D.C. Central kitchen manages the school meals program at J.C. Nalle and has been involved with serving healthy school meals for years. In fact, in 2013, the USDA Farm to School Program awarded funds to D.C. Central Kitchen to develop a year round farm to school program. The funds helped purchase school kitchen equipment to process and serve local foods, train staff to prepare school meals using local foods, and develop key partnerships with D.C. Public Schools, the D.C. Farm to School Network, and several regional farms in Maryland, Pennsylvania, and Virginia.

As spring marches closer, farmers markets across the country are ramping up or reopening for the season. In addition to year-round staples like local milk, meat, and grains, the stars of the season—asparagus, onions, new potatoes, lamb, and greens of all varieties—are beginning to make their debuts. In a few months’ time, the markets will be in full swing, bursting with berries and zucchini and other summer fruits and vegetables. Here at USDA, we’re working hard to ensure participants in the Supplemental Nutrition Assistance Program (SNAP) have access to this healthful, local bounty.

Remarkable progress has been made in providing better access to the nation’s 8,200 farmers markets and farm stands; more than 4,200 markets and direct marketing farmers now redeem SNAP benefits.  Beyond providing heightened access to farmers markets, we know that coupling access with incentives to purchase healthy products while at the market helps SNAP recipients consume a healthy diet. A new report from USDA’s Food and Nutrition Service makes clear that private sector organizations share the goal of increasing access and incentives, and are willing to dedicate financial resources to ensuring the success of this approach. Researchers for the Farmers Market Incentive Provider Study interviewed representatives from more than 100 organizations that provide financial incentives to SNAP participants redeeming their benefits at farmers markets.  Wholesome Wave is a great example of a not-for-profit organization that partners with 305 farmers markets in 24 states with nutrition incentive programs for doubling SNAP, WIC, and Senior Farmers Market vouchers at farmers markets.

The recent Census of Agriculture shows that there is tremendous potential for growth among the smaller producers that make up the middle of American agriculture, but they need our support to get there.

That can mean a lot of different things. Some small and mid-sized farms and ranches are happy just the way they are, and simply need stability to help them keep afloat during tough times. Others want to grow and expand, but don’t know how to access support that meets their specific needs.

Recognizing these challenges, we have launched a new package of education, credit, technical assistance, and marketing tools and resources geared specifically to small and mid-sized farmers and ranchers.