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Grandkids are a grandparent’s greatest treasure.  From time to time during grandchildren’s young lives, grandparents may have the pleasure of being their caregiver.  Show them how to be healthy, including how to make healthy food choices--an important way grandparents show how much they love and care about their grandchildren.

As a proud grandmother, I can attest that grandkids learn by example!  They mimic everything you do, so be a healthy role model by taking care of yourself and they will learn to value healthy habits.  Use ChooseMyPlate.gov to guide your food choices and better understand the nutrition needs of young children in your life.  Take your grandchildren shopping at a farmer’s market and the grocery store.  Talk about the choices you are making—choosing the juicier oranges or the fresher vegetables.  Help them learn cooking skills, which will benefit them throughout their lives. Encourage them to be active throughout the day.

Cross posted from the White House Rural Council Blog:

Recently, representatives from the White House Domestic Policy Council, the US Department of Agriculture, the Department of Health and Human Services, and the Department of the Treasury joined representatives from various community projects from around the country to discuss how to increase healthy food access to communities in need.  The event included representatives from the National Sustainable Agriculture Coalition, the Food Research and Action Center, Policy Link, and the Fair Food Network.

Participants shared their stories of success, and what we can do to encourage more healthy foods in these communities.  For example:

As Administrator of USDA’s Food and Nutrition Service, I’m encouraged by the strong support the new Farm Bill gives the Supplemental Nutrition Assistance Program (SNAP). Millions of American families can now be assured that they will have continued access to healthy food as they return to work and rebuild in the wake of tough times. As we move forward, though, I think it’s a good time to highlight some of the facts about this vital program that may not be widely known. For example, did you know:

Cross-posted on the White House Council on Women and Girls blog:

Agriculture touches our lives each and every day—whether actively farming and ranching, conducting research, or shopping at the grocery store—and women leaders play an increasingly pivotal role across the board.

The number of farms operated by women has more than doubled since 1978. Across the country, nearly 300,000 women serve as principal operators on 62.7 million acres of farm and ranchland, accounting for $12.9 billion in farm products in 2012. Countless more women live, work and raise families in rural America. At USDA, we support projects designed to help women in agriculture improve production, develop good business and risk management practices and transfer knowledge to other women agricultural leaders.

As spring marches closer, farmers markets across the country are ramping up or reopening for the season. In addition to year-round staples like local milk, meat, and grains, the stars of the season—asparagus, onions, new potatoes, lamb, and greens of all varieties—are beginning to make their debuts. In a few months’ time, the markets will be in full swing, bursting with berries and zucchini and other summer fruits and vegetables. Here at USDA, we’re working hard to ensure participants in the Supplemental Nutrition Assistance Program (SNAP) have access to this healthful, local bounty.

Remarkable progress has been made in providing better access to the nation’s 8,200 farmers markets and farm stands; more than 4,200 markets and direct marketing farmers now redeem SNAP benefits.  Beyond providing heightened access to farmers markets, we know that coupling access with incentives to purchase healthy products while at the market helps SNAP recipients consume a healthy diet. A new report from USDA’s Food and Nutrition Service makes clear that private sector organizations share the goal of increasing access and incentives, and are willing to dedicate financial resources to ensuring the success of this approach. Researchers for the Farmers Market Incentive Provider Study interviewed representatives from more than 100 organizations that provide financial incentives to SNAP participants redeeming their benefits at farmers markets.  Wholesome Wave is a great example of a not-for-profit organization that partners with 305 farmers markets in 24 states with nutrition incentive programs for doubling SNAP, WIC, and Senior Farmers Market vouchers at farmers markets.

This post is part of the Science Tuesday feature series on the USDA blog.  Check back each week as we showcase stories and news from USDA’s rich science and research portfolio.

As economists, we recognize that people respond to incentives, and prices are among the strongest incentives. So as the price of something falls, people will generally purchase more of it. It’s a principle that policymakers and health advocates sometimes apply to encourage healthy dietary choices—such as eating more fruits and vegetables. The Agricultural Act of 2014 sets up a new grant program to support projects that encourage participants in USDA’s Supplemental Nutrition Assistance Program, or SNAP, to buy more fruits and vegetables. The grants will provide Federal matching funds to nonprofit and governmental organizations for projects that reduce the cost of fruits and vegetables to SNAP recipients. Many of these efforts currently focus on increasing SNAP recipients’ buying power at farmers’ markets.

Today, as we mark the beginning of National Nutrition Month and the start of National School Breakfast Week, and throughout this month, USDA will be highlighting the work of our programs and partner organizations that support a healthier next generation by improving childhood nutrition and reducing obesity, supporting healthy families, enhancing food access, ensuring food security, promoting local markets, and providing science-based nutrition information and guidance for individuals and policy makers.

Through our nutrition assistance programs, support for farmers and ranchers, and our food safety and regulatory programs, USDA is working hard to ensure that all Americans have access to safe, affordable, healthy food.  The Agricultural Act of 2014 (a.k.a. “the Farm Bill”) which was passed by Congress a little over a month ago, as well as the Healthy Hunger-free Kid’s Act of 2010 enable us to continue making progress in this area, and support the health of our nation’s families.

This week at USDA, we took several steps forward in the fight for a healthier future for our nation’s children.

On Tuesday, we rolled out new proposed guidelines that will make sure only healthy foods and beverages are allowed to be marketed to kids at school. The new guidelines will ensure that schools remain a safe place where kids can learn and where the school environment promotes healthy choices.

Cross posted from the White House blog:

Today, President Obama traveled to Michigan State University's equine performance center in East Lansing to deliver remarks on and sign into law the Agriculture Act of 2014 -- also known as the Farm Bill, which Congress passed earlier this week.

It's a bill whose reach extends far beyond our farms -- it includes smart reforms to reduce our deficit, and the investments it makes in our rural communities will help strengthen our economy across the board.

For over a century and a half, USDA has worked alongside farmers, businesses, and community leaders to ensure USDA programs put forward the most innovative thinking to meet the changing needs of a modern agricultural landscape. Mission areas across USDA, from agricultural research to forest management to nutrition programs and more, also look forward to create a stronger rural America, better prepared to meet 21st century challenges.