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Kids in bright summer play clothes come running with smiles and laughter as the white cargo van rolls to a stop near a playground and the rear doors swing open. No, it’s not the ice cream truck. It is something better – the lunch ladies from Kentucky Communities Economic Opportunity Council (KCEOC) Community Action Center delivering bagged lunches filled with fruit, sandwiches, juice and milk.

Volunteers and staff at KCEOC work hard to feed as many Eastern Kentucky kids as possible during the summer in three USDA StrikeForce counties: Knox, Whitley and Laurel.

“May I have more kale chips, please?” asked a four-year old preschooler during one of my first site visits as farm to school lead for the Food and Nutrition Service’s Western Region. The preschoolers I was visiting grew and harvested the kale themselves a few feet beyond their classroom door and were enjoying the crisp treat as a snack. At the time, the USDA Farm to School Program was just beginning to expand their support to K-12 schools. Since then, I have worked with school districts in bringing the farm to their cafeterias and classrooms.

Our reasons for supporting farm to preschool are numerous. While the Healthy Hunger Free Kids Act of 2010 authorized the USDA Food and Nutrition Service to establish the Farm to School Program, the legislation also expanded the Child and Adult Care Food Program (CACFP) to not only aid child care institutions in serving nutritious foods, but to contribute to their wellness, healthy growth and development. Farm to preschool meets that requirement, and is recognized by the Centers for Disease Control and Prevention as a strategy to increase access to healthy environments. As evidenced by the eager kale chip request, farm to preschool efforts can set the stage for a lifetime of healthy eating.

Farmers markets create the ultimate win-win-win scenario. They provide consumers access to locally grown fruits, vegetables, and other foods, while also giving farmers the opportunity to develop a personal relationship with their customers. Just ask executive director Jerry Lami who manages the West Coast Farmers Market Association.

Mr. Lami knows firsthand the positive developments that farmers markets can spark. “They create a fantastic relationship between communities and farmers,” he shares. “Neighbors meet neighbors. It’s a social gathering and an opportunity for customers to meet growers; then new relationships begins.” The end result, he adds, is that the farmer becomes a trusted food provider.

For more than 40 years, the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) has provided supplemental foods and nutrition services vital to the health and nutrition of vulnerable moms, newborns and young children. And throughout those four decades, we’ve had a long-standing history of working with WIC state agencies to ensure program resources and taxpayer dollars are being used efficiently.

While a 2013 study found a relatively low rate of improper vendor payments, (representing less than 1.5 percent of WIC food expenses), FNS has and will continue to intervene when problems arise and to require state agencies to improve the integrity of their programs.

WIC works.  But don’t just take it from us.  For more than four decades, WIC has helped produce better pregnancy results, such as increased birth weights and fewer premature births for our nation’s most vulnerable.  And it’s these critical outcomes at the start of life that shape a healthier future for millions of the program’s beneficiaries.

Officially known as the Special Supplemental Nutrition Program for Women, Infants and Children, WIC continues to serve as the nation’s most successful, cost-effective and important nutrition intervention program. It provides nutritious foods, nutrition education, breastfeeding support, and referrals to health care and social services for millions of low-income families.  And extensive research confirms its success.  Studies find that participating in WIC leads to healthier babies, more nutritious diets and better health care for children.  Participation has even been linked to higher academic achievement for students!

Fighting hunger and improving the health of those who receive nutrition assistance can require creative measures.  So as we celebrate USDA’s 16th annual National Farmers Market Week (August 2 -8), it’s important to remember the multitude of benefits farmers markets can offer our nation’s struggling families.

These days, low-income mothers can more easily access fresh fruits and vegetables thanks to farmers markets. And the concentration of fresh and nutritious foods found at these healthy hubs helps introduce more of our nation’s households to a variety of foods that are both good for you and taste great!

Throughout August, we will be sharing stories and resources on the importance of a healthy start for our children and families.

The following guest blog highlights the important work of our partner the American Academy of Pediatrics. The association is dedicated to the health and well-being of infants, children, adolescents and young adults. In honor of National Women, Infants, and Children (WIC) Program Breastfeeding Week, Dr. Joan Younger Meek discusses the benefits of breastfeeding and the role WIC plays in supporting mothers and newborns.

By Joan Younger Meek, MD, MS, RD, IBCLC, FAAP, Chair, American Academy of Pediatrics Section on Breastfeeding

Breastfeeding is the most beneficial way a mother can nourish her baby. Breastfed infants have reduced risk of infections, asthma, obesity, diabetes, certain childhood cancers, and SIDS, compared with formula fed infants. In addition to its nutritional benefits, breastfeeding supports the baby’s developing immune system and helps to protect against respiratory and intestinal infections.  This is especially important for babies born prematurely. Breastfeeding may be linked to lower obesity rates in adolescence and adulthood. And the benefits extend to mothers as well—breastfeeding moms have a reduced risk of breast cancer, ovarian cancer, heart disease, and postpartum depression compared to mothers who don't breastfeed. These are just some of the reasons why the American Academy of Pediatrics (AAP) recommends mothers exclusively breastfeed for about the first six months, and to continue doing so as other foods are introduced, for 1 year or longer as mutually desired by mother and infant.

We know that making sure our children have access to a good education and nutritious food helps put them on a path to success. Building a strong foundation for our nation’s youth means ensuring they have all the tools in place to grow up healthy and strong. However, too many American children live in households where healthy food is not always available. In remote areas especially, families still often face barriers to getting the education and healthcare that they need.  That’s why USDA invests in initiatives that boost nutrition, invest in important rural infrastructure, like schools, hospitals and farmers markets, and help our nation’s rural families access crucial resources they need to give their kids a strong start to life.

Because the importance of a healthy start cannot be overstated, we begin August by celebrating National Women, Infants, and Children (WIC) Program Breastfeeding Week in conjunction with Farmers Market Week. Breastfeeding provides health, nutritional, economic and emotional benefits to both mother and baby, which is why WIC provides support for breastfeeding mothers.  WIC has a significant, positive impact on the overall health of children and over half of the infants in the United States participate in the program.

Reducing sodium in school meals is an important part of a broader effort to scale back sodium intake for all Americans.  To that end, our nation’s school nutrition professionals are actively working to lower the sodium content in our children’s meals during the school day.  Many schools have already achieved USDA’s sodium targets, thanks to student feedback on menu planning, changes in recipes and products, and sharing best practices with their colleagues.

The benefits of reducing sodium are significant and supported by science, which indicates overconsumption can lead to heart disease and other chronic conditions.  Through the What’s Shaking? sodium reduction initiative, USDA has teamed with our partners across the country to make a healthful difference for our nation’s children and for their futures.

The following guest blog, part of our Cafeteria Stories series, highlights the work of Wellness in the Schools, a non-profit organization working on school nutrition in New York City.  Organizations such as this can be a great resource for teachers and students in creating healthier school environments.

By Chef Greg Silverman, Managing Director, Wellness in the Schools

This year, as school came to a close, the kids at PS145/West Prep Academy in Manhattan’s Morningside Heights neighborhood were feeling healthier, more fit, and more focused, thanks to two programs offered through Wellness in the Schools (WITS), a non-profit organization dedicated to making public schools healthier places to learn and grow. The programs are through WITS Cook for Kids and Coach for Kids programs, chefs and coaches support school wellness by providing staff training in the cafeteria and recess yard, and helping schools to transition to healthier meals and more active play times.