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beverages

Welcome to the MyPlate New Year’s Challenge

The MyPlate Team welcomes you to join us for a fun and competitive way to start the New Year—join our MyPlate New Year’s Challenge! The MyPlate Team is hosting a 5-week challenge, featuring a new food group each week along with physical activity. Join our New Year’s Challenge now by visiting our MyPlate New Year's Challenge page or by searching for “MYPLATE” on SuperTracker’s Join Group page. It’s never too late to join, so make sure to share this opportunity with your friends, family, and coworkers!

The first food group featured in the Challenge is the Dairy Food Group. Dairy foods include all fluid milk products as well as foods made from milk that retain their calcium content, like cheese and yogurt. Calcium-fortified soymilk (soy beverage) is also part of the Dairy Group. Calcium is a mineral that helps us to build bones and teeth, and maintain bone mass. Choosing low-fat or fat-free dairy options helps lower your intake of saturated fat. 

New Campaign - Water: You Are What You Drink

Today the Partnership for a Healthier America (PHA) along with their Honorary Chair, First Lady Michelle Obama, launched a campaign encouraging Americans to drink more water more often. The ‘Water: You Are What You Drink’ campaign is a collaboration between PHA and stakeholders across the public and private sectors. The initiative brings together leaders from industry, government and Hollywood with a shared goal: to excite, inspire and engage people in drinking more water.

This nationwide effort comes during National Childhood Obesity Awareness Month, when much attention is already focused on the impact diet plays on the health of our nation. USDA works to educate consumers on the importance of making healthy dietary choices. Choosing healthful beverages is one part of that equation and drinking more water is something that all Americans can benefit from.  Increasing water intake, “drinking up”, is an easy change every one of us can make every day. Tap, filtered, bottled, carbonated- it all counts!