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What’s the common link between eastern Oregon rancher Cory Carman, Oklahoma Farm to School Coordinator Chris Kirby, New Mexico Food Policy Council leader Pamela Roy, Muckleshoot Tribal member Valerie Segrest, Baltimore Mayor Stephanie Rawlings-Blake, and Sue Noble, Director of Wisconsin’s Vernon Economic Development Association?

Today, I am proud to announce the release of a new version of the Know Your Farmer, Know Your Food Compass. But before I tell you what makes it new, I want to invite you to join us live at 3pm EDT to hear about it directly from me, from the White House, and from some of the many people whose stories are featured in the Compass guide and map.

For many farmers, the lessons of agriculture begin at a young age. This is true for Florence, Miss., farmer Kathy Stoltzfus, who says that her dad taught her what she knows when she was a child. She has fond memories of running barefoot through rice fields and the taste of freshly grown food.

In every state, people are connecting directly with their food each time they bite into a local apple, grill a local steak or create a salad with local ingredients. Local food is about the products that farmers and ranchers grow and raise. It’s about the businesses that bring food from farms to our tables, and efforts to connect consumers with producers like farm to school and agritourism. And it’s about the sense of pride behind campaigns like “Buy Fresh, Buy Local,” “Appalachian Grown,” or “Idaho Preferred” that let consumers know their food dollar is flowing back into their local economy. Women play a prominent role in developing local and regional food systems that are creating jobs, pulling new people into agriculture, connecting communities, and improving health.

On Tuesday, July 17th at 3:00pm EDT, Jon Carson, White House Director of Public Engagement, and I will join inspiring women leaders in the field of local foods through a Google+ Hangout to hear their stories and answer your questions. It’s also a chance to see more stories like theirs when we unveil the 2.0 version of the USDA’s Know Your Farmer, Know Your Food Compass. An innovative digital guide and map, the KYF Compass highlights USDA-supported local food projects around the country. The 2.0 version features thousands of local food projects in all 50 states and includes keyword and zip code search features.

Today I participated in event with Chicago mayor Rahm Emanuel to highlight the challenge of increasing access to healthy foods. It’s a conversation that I and others at USDA have had many times before.  From small towns to big cities, people are talking about how to get more fresh, healthy food into their communities.  Everywhere I go, parents ask how and where they can get fresh fruits and vegetables for their children.  Schools ask for advice on sourcing healthier food for school meals. Shoppers ask where they can buy healthy foods in their neighborhoods.

According to the Institute of Medicine, 1 in 3 children and 2 out of 3 adults are overweight or obese. The percentage of obese adults in the United States is expected to reach 42 percent by 2030. More than 20 million Americans have diabetes, and 79 million are pre-diabetic. Our nation’s children may be the first American generation to have a shorter life expectancy than their parents’, due in large part to obesity-related diseases . In addition, the economic costs of obesity and related chronic health issues are staggering at an estimated  $147 billion per year in direct costs, and billions more if indirect costs such as lost productivity are included.

What can farmers and ranchers do if they’re interested in selling locally but don’t have the resources to run their own trucks, processing plants or marketing strategies?  What can institutional buyers, --like schools, hospital and retailers -- do to offer more local food to their customers? A regional food hub is one possible answer.

Deputy Secretary of Agriculture Kathleen Merrigan recently visited Viroqua, Wisc. to promote USDA’s new Know Your Farmer, Know Your Food Compass. While she was there, she took the time to meet with Timothy Bennish, a volunteer with USDA’s Natural Resources Conservation Service (NRCS) Earth Team volunteer program.

NRCS works with farmers and ranchers to implement voluntary conservation practices that will not only protect the nation’s natural resources, but also maintain or increase the productivity of the land.

Every day, thousands of local farmers and ranchers work hard to ensure that their communities have access to a diverse range of fresh, healthy affordable foods.  While nutritious food is a cornerstone of society’s physical health, a vibrant community also includes sustainable economic opportunities.  By funding projects that support these goals, USDA’s Farmers Market Promotion Program continues to make a difference for farmers at the local level.

Located in the heart of a “food desert” in the city of Harrisburg, Pennsylvania, Joshua Farm is a unique one-acre operation that is growing produce for locals through the use of a seasonal high tunnel.

The high tunnel (also known as a “hoop house”) makes urban farming possible and extends the growing season. Joshua Farm installed its high tunnel with the help of USDA’s Natural Resources Conservation Service (NRCS).